Buying intent software
that starts with a public ask, not a cold list
Wavly is how serious GTM orgs replace spray-and-pray outbound with a Demand Graph: 12+ public conversation platforms — Reddit, Hacker News, Stack Exchange, Dev.to, Lobsters, GitHub, Indie Hackers, Product Hunt, YouTube, X — continuously scanned for buying-intent against your ICP. Each signal becomes a human-approved reply, a unique landing page, and a tracked conversion — no bought contact list. Paste one first-party script on your product site and post-click behavior flows into the same runtime — not a separate analytics silo. Self-serve tiers include solo builders; governance and SLAs live on Scale. For teams that want a conversion chain they can see — not another dashboard of inferred intent scores. Category: Demand Graph.
Public intent, not inferred scores
The signal is a thread or comment, not a cookie-based guess. The buyer raised their hand in public — you meet them there, on their terms.
Intent score you can read
Relevance to your ICP and language that sounds like a purchase, combined into a 0–100 score with transparent rules — not a black-box model you cannot explain in a standup.
Same-minute reply, not a sequence
The conversion path is a drafted public answer plus a per-signal page — not a 7-day nurture track that trains readers to ignore you.
Funnel, not open rate
Measure signal → click → page → product signup. That is the unit that connects GTM to revenue, which is the point of running intent in the first place.
The old GTM stack vs a Demand Graph
Four contrasts from the same vocabulary we use on the homepage. Full table: Demand Graph brief.
- Source of leads
Old: Bought, scraped, or enriched contact list
New: Real-time public buying intent (people asking right now)
- Who initiates contact
Old: You — uninvited cold email or DM
New: They — by posting a question in a public thread
- Where the conversation happens
Old: Their inbox, against their will
New: The thread they chose to post in (Reddit, HN, Discourse, etc.)
- Personalization
Old: Mail-merge {firstName} on a templated sequence
New: Per-signal landing page — built in ~30s, echoes their language
Common questions
What is buying intent software?
Buying intent software helps you notice when a real person is in-market — from public questions, comparison threads, and other signals — instead of starting from a cold contact list. Wavly is built around a Demand Graph: continuous scans of 12+ open-web sources, scored to your ICP, with human-approved replies and per-signal pages.
Is Wavly a Bombora or 6sense alternative?
Those products infer intent from third-party data, ad networks, and IP patterns. Wavly only uses public conversations where someone asked for help in their own words. Different data model, different privacy posture, different conversion path.
How fast can I get the first signal?
Most teams see the first high-intent signal within an hour of pasting a product URL — the runtime starts scanning, not importing a list. We publish relative setup times in our comparison tables (verified Apr 2026).
How do I attribute revenue to a signal?
Each approved reply points to a tracked per-signal landing page. Conversions can be webhooked back to your product so you can see signal → reply → page → signup as one chain — not email opens as a proxy.